AVATA Academy Workshop: Creating & Using Causal Factors in Demantra

Causal factors can be defined as “predictable influencers of demand.” The ability to configure a wide variety of causal factors is one of the key strengths of the Demantra statistical engine and can make a significant impact on the shape of the forecast being generated and thus upon your overall forecast accuracy.

In this workshop, we will show you how to define a “local” causal factor and demonstrate how to ensure that it is working correctly.


Ken Spigarelli – Managing Partner, AVATA
Andrew Calder – Director of Consulting, AVATA
Daniel Reiners – Managing Principal Consultant, AVATA