Delivering an Accelerated TPM Solution with Seamless Cloud Integration
Consumer Goods companies today are faced with growth and profit margin challenges. Struggling to fulfill the requirements for all channels, data sources and business functions, there is often heavy reliance on manual, Excel-based processes for Trade Planning and Execution. It can be difficult for companies to effectively evaluate promotional performance and understand true return on investment for trade spend costs which often equate to more than 25% of revenue.
In order to drive better business investment decisions, companies need to deploy a more efficient and cost effective trade spend planning and management process. Critical to this need is the capability to accurately measure consumer response to promotional programs and the resulting trade spend effectiveness.
AVATA’s TPM Express Integration has been molded by industry leading processes, implementation, integration and hosting expertise across a range of industry verticals requiring Trade Spend solutions with speed, accuracy and affordability.
This webinar will walk you through the history of TPM Express, allow you to hear first hand from a customer who has implemented the solution and give you insight into the integration of TPM Express with cloud environments.
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